Our Journey
10 female entrepreneurs from across the continent and diaspora competed for more than $30,000 in cash and prizes at the She Leads Africa Entrepreneur Showcase. Dozens of angel investors, representatives from venture capital companies and a high profile panel of judges came together to find the next hottest startups worthy of investment.
SLA co-founder Yasmin Belo-Osagie was featured in a Microsoft commercial in the United States, United Kingdom and Australia. Within two weeks of airing, this commercial drove 5x more digital return on investment than any other in its industry.
We are the first African startup to ring the Closing Bell at the New York Stock Exchange. By this time, SLA was delivering business and career advice to 200,000 millennial African women through in person workshops and digital training.
The 3-month Accelerator Program kicked off in partnership with Oxfam to identify, support and fund the next generation of Nigeria’s brightest entrepreneurs. Since then, every year, the winning entrepreneur goes home with a cash prize to fund their business.
We welcomed 1,400 women for the first SLAY Festival in Lagos, Nigeria. SLAY Festival is a celebration of innovation, culture and technology with African women. Thanks to all the speakers, brands and media partners, participants had an unforgettable experience.
Our inspiring, engaging and fun content resonated with 100,000 women globally on Instagram.
Our track record in inspiring and developing African women globally, gave us a strong reputation with investors. Their investment will go a long way in expanding our reach on influence.
What other way to welcome the new decade with a growing community of 700,000 African women. She Leads Africa has consistently delivered valuable content and experiences across all platforms, for ambitious women to live their best lives.
Our annual event was live in Joburg for the very first time! Co-organised by She Leads Africa and the African Union Development Agency (AUDA-NEPAD), more than 1200 entrepreneurs and professionals enjoyed an unforgettable event – mainstage panel discussions, networking sessions, masterclasses, mogul talk sessions, shopping from local vendors…and not to forget an electrifying session with Bonang Matheba!