Sherifah Tumusiime: I love betting on women
Sometimes, the best reason to start a store is because you’re a shopaholic. At least that’s what Sherifah Tumusiime says. Computer scientist turned entrepreneur, Sherifah’s Baby Store UG is the first specialty retail e-commerce website for baby products and apparel in Uganda. In addition to this hustle, Sherifah is also the CEO of Zimba Group, an AdTech company that provides technical and software solutions for SMEs. When SLA caught up with Sherifah, we learned what skills multi-taskers need to thrive and what retirement looks like for the Motherland Mogul. How did you find your way into entrepreneurship? I’ve always had an affinity for entrepreneurship I think. My first ever venture was selling breakfast waffles to people in my mum’s office. I was 16 at the time. I’d asked her for an increase in my allowance and she challenged me to think of a way to use whatever I had at my disposal in the house to make money. We had an idle waffle maker so I got cooking and she got selling. Tell us more about Baby Store UG. Why start a store selling baby products and apparel? I started the Baby Store in 2012, I have always wanted to have a store —I am a shopaholic. I love shopping. Having a baby informed the decision to make it a baby store. I started out selling on Facebook and delivering out of the boot of my car in 2012, but that got hectic. I was overwhelmed by orders, so I set up a physical store in a mall in the middle of town. I was still fully employed as well. Then the overhead costs of the physical location got too high, I was hardly available, and the shop wasn’t really making money. I closed it and moved everything to storage but orders still came in, so I went back to delivering. Then I had the brilliant idea to move from Facebook to a space I could control, my own website. Why do you think the shop wasn’t making money even as orders still came in? It was a problem of mismanagement. I didn’t have enough time to do things like stock taking and inventory sourcing since I was still working full time. How do you manage running all your hustles? Honestly, extreme multitasking. I am always doing many things at a go. It also helps that most of them are aligned in a way and that I am extremely passionate about them. I believe that if you have the will, there is always a way. What three skills does a woman need to be an extreme multitasker? Time management and punctuality. That is really key. If you are not in charge of your time then everything will fall apart easily. Discipline, ensure that you complete a task when you set out to do it. Attitude, which is not a skill per say but one needs to maintain a positive disposition always. Otherwise, it’s easy to get bogged down by everything that will come your way. What cheers you up during the days when you’re down? That’s a no-brainer. My daughter. As Zimba Women provides business capacity for women entrepreneurs, what have you found women entrepreneurs get wrong when it comes to technology? It is not what women get wrong but rather a lack of awareness. Most women just simply do not know how technology can be used to better their businesses and I’m not talking about complex things. For example, just using excel for your book keeping. There are even templates for all sorts of businesses but few people know this and this is an issue that cuts across both sexes but more so for women. There is also a fear of tech. We are afraid of what we do not understand so most women who don’t understand technology are inherently afraid of it. I think because tech is still a mystery to most. There’s a lot of work to be done demystifying technology and it’s workings to women. When do you see yourself retiring? I don’t think I can “retire” or at least, not in the way most people do it. There’s still so much work to be done. Especially uplifting the women on this continent. I see myself still working with women entrepreneurs. At the end of it all, I’ll probably end up as a Venture Capitalist, investing in women-owned businesses. I love betting on women. If you’d like to share your story with She Leads Africa, let us know more about you and your story here.
Twitter Chat with Evelyn Namara: Why we need women in tech
Missed this event? Make sure you don’t miss the next one by joining our community today. There is no reason for all of this emphasis on women in tech. If women aren’t good at math then they should study ‘easy’ subjects. If you’ve ever heard any of these disparaging statements and thought “that simply isn’t true,” then you don’t want to miss our upcoming twitter chat on Thursday Oct. 6th. We’ll be discussing ways to support young women in tech, looking past stereotypes and how to prepare for a career in tech. Technology isn’t just for men so let’s make sure women have access to the industry as well. Join us Thursday Oct. 6th for a twitter chat with Ugandan entrepreneur, Evelyn Namara, who is the founder and CTO of !nnovate Uganda. !nnovate Uganda uses technology to solve social problems and makes it easier to get development projects done. If you are a woman interested in the tech industry, then you don’t want to miss this chat. If you think the tech industry isn’t for women, then you DEFINITELY shouldn’t miss this chat. We need to set you straight. Follow She Leads Africa on twitter and use the hashtag #SLAChats to ask your questions and participate in the discussion. Topics that we’ll cover: What the tech industry is like for women in Africa Why the tech industry needs more women What you can do to support African women in technology How to prepare for a career in technology The steps you should take to start your technology business Twitter chat details Date: Thursday Oct. 6, 2016 Time: 12pm NYC // 5pm Lagos // 7pm Kampala Location: Follow She Leads Africa on twitter and use the hashtag #SLAChats About Evelyn Namara Evelyn is the Founder and CTO of !nnovate Uganda, a technology start-up that is implementing technology interventions for social and humanitarian programs. Their flagship product, an electronic voucher system has been used by over fifteen thousand small holder farmers to redeem seed crops under a USAID program implemented by MercyCorps. She’s also the vice chair of the ICT Association of Uganda. Evelyn has previously worked as Regional Manager – East Africa for Beyonic Limited that offers a SaaS platform for organizations to help them move beyond cash to using electronic payments. She’s also held a role of Country Director for Solar Sister, a social enterprise that empowers women with economic opportunity using the breakthrough potential of solar technology. Evelyn is passionate about tech innovations, entrepreneurship and women in technology.
Brenda Areto Okotkotber: I wanted to prove that I wasn’t finished
Let’s be real for a minute, we live in societies where single motherhood is seen as a almost a crime and disability, a limitation. Brenda Areto Okotkotber is a single mother and accident victim dispelling these stereotypes. In 2010, Brenda was involved in a motorcycle accident when a speeding car knocked her down from behind. She sustained blunt injuries to her ribs and majorly on her spinal cord. This brought her studies at Makerere University to a rude halt but Brenda is not one to lose a fight. Though Brenda has had to press pause on some of her dreams, she is determined to be independent even if it means having to lie on her side all day making beads. Jessica Layado, our contributor got Brenda to share her story with us, get ready to be inspired. Tell us about the things you’re passionate about Oh my, I love music! You know, that combination of MDD (long ago it used to be called Musulu Dala Dala…it means “very stupid” in Luganda. It was believed that people who do Music, Dance and Drama as a course at university were too stupid to pursue anything meaningful). I also love the arts with all my heart. I’m passionate about helping the needy. Growing up, I always knew that when I started earning money, I’d build an orphanage, pick up every child in the streets and be a mother to them. I don’t know about that anymore but right now, my desire is to help people like me. Have you always been an artistic person? As I mentioned earlier, art is a part of me. Right now, handmade craft is my passion and one that I wish to grow. I also desire to perfect my painting. Currently, though, I am more into women accessories. Interestingly, in my school days, I used to be every art teacher’s prodigy. I was always the first to do my sketches and then shadings. It wasn’t just about the assignment but how great my work was done. Only few students could beat me in the arts. I actually wanted to pursue Industrial Arts at the university but I wasn’t given that subject. I settled for IT which wasn’t my passion at all. Let’s talk about the accident. How has it affected you, both physically and mentally? As a result of this accident, my spinal cord was injured. It affected my limbs right from below my breasts. This has affected my ability to move or walk. This, in turn, has affected my productivity in most ways. It’s also affected my social life. A woman of my age should be married and looking after a family. On the bright side, though, I have my son to look after. I lost love from many people who I held so dear to my heart and this affected me greatly. I also lost my dignity as I had to live on charity. I am not one to enjoy lying on my bed and calling for help. It was such a setback and a humiliating one and to some extent, still is. However, it’s different now. I am hopeful now, productive and doing something on my own. Are you still into the arts? When I lost function of my limbs, I could not go back to school anymore. The first reason being my faculty at the college was not disability-friendly. I also had no money to finish my degree. My son and I needed to survive and so, I just didn’t see getting an education as a priority. I had dreams of singing after my degree and even approached Benon of Swangs Avenue, a very popular recording studio in Kampala. The injury affected my diaphragm and I could barely control my voice. I also dreamed of working in the tourist industry (travelling, adventure). That too, I can’t do anymore. It’s amazing that instead of self-destruction, you chose self-development. How did you do this? My first inspiration is my little boy. I grew up in poverty and didn’t have much but I promised myself that no child of mine would suffer. I therefore started building my self-worth. Like everyone, I desire the good things in life. With determination, I’m hopeful I’d be able to provide for my son and I. I also wanted to prove that I wasn’t finished. I needed to prove that I was just getting started and wasn’t going down easy. I am a fighter and survivor. I couldn’t afford the luxury of depression. That, I always say is a disease for the rich. However, in all, I can’t tell my story without mentioning the most important factor, God. He has been the ultimate, the most significant in all. He still stands by my side and says to me, “You can make it because I am with you” (Phill. 4:13). He’s been true to His word that He won’t ever leave my side (Deut 31:6). I wait upon Him whenever I feel I can’t go on. I hang on His every word (Habbakuk 2:2). I am a child of God, I learnt who I am in Christ and held onto that. He will never put me to shame (Romans 10:11). How would you encourage that person who feels down and out right now? It is not the end of the world. Put your trust in God and He sure will never let you down (Prov. 3:5). If you ever fall, get right up, dust yourself and move on. Do not allow a situation hold you down. When people see that even after a bad fall you’re still ready to fight on, they’ll be willing to lend a hand. There are people who are just naturally kind. God will place such people in your path, if you’d trust Him. I met such people and till now, they still hold my hand through my journey. That they do it with pleasure is the most amazing part of it all. Just when I thought I had lost it all —relatives, the ones who were so dear to me— God brought me such great and encouraging individuals. God will do it for you. Do not look at the situation you are
Evelyn Namara: Don’t wait until you have the perfect product
Evelyn Namara is bomb-ass in just about every way. When she’s not breaking ground in tech innovation in Uganda, she’s helping women start successful businesses. We totally get why she was called a “fearless influencer of society”. Evelyn is the founder of Vouch Digital, a technology start-up building a verified digital voucher system that helps simplify the distribution of aid for international aid agencies as well as government programs. Her system helps eliminate fraud and corruption in the distribution of goods and services for cash-based programs, but before that, she worked for Beyonic Limited and Solar Sister. She is an Acumen East Africa fellow and also an IDEX fellow (January 2015 class) where she spent six months in India as part of the fellowship program working for Wings Learning Centres. Here, Evelyn shares her passion for tech and entrepreneurship with SLA and lets us know her top five tips for start-ups. What is one thing about Evelyn Namara that the world should know? I keep a counsel of close advisers who I go to when I need advice and guidance on anything. It is important for everyone to have a counsel of trusted friends who can genuinely give you guidance and also truthfully rebuke you when make terrible decisions. I have found that these people have helped me stay focused on my goals and have encouraged me when I have felt like giving up. Tell us about Vouch Digital Vouch Digital was born out of a need to find a solution to fight fraud and corruption in the distribution sector. After realizing that most systems that deliver aid to end users lack efficient systems to track transparency and efficacy, I started working on our product. Our product is a verified voucher system that simplifies the distribution of aid to different program beneficiaries. Beyond distribution, we are working on mapping beneficiaries who receive aid and do not have an identity by giving them digital identities through our system. The digital identity system allows these beneficiaries to access other goods and services such as financial services. [bctt tweet=”@vouchdigital was born out of a need to find a solution to fight fraud and corruption in the distribution sector.” username=”SheLeadsAfrica”] What needs to be done to increase the number of women in IT? STEM studies should be encouraged from the grassroots. Girls, as well as boys, should know that the choice exists for them to take up technology as a career from an early age. I believe that once we introduce STEM studies early on and put gadgets in the hands of girls as they grow up, there will be no need to “increase women in IT”. We have a problem now because some outdated education systems allow girls to believe that some courses are not meant for them. That there are some simpler and feminine courses that girls should take up and unfortunately technology is not one of them. Let’s focus on building capacity for the younger generation and open up opportunities for girls to live up to their full potential. Besides that, we need to encourage more forums that are building capacity for women in IT. One of such forums is AfCHIX which continues to impart skills development in young women in ICT. AfCHIX gives girls an opportunity to be better at their skills and thus compete favorably for jobs. It also links them to opportunities to attend conferences such as the Grace Hopper Conference which is one of the biggest women in technology conference that brings together thousands of women from all walks of life in the technology sector. As someone who helps women start businesses, what are your top five tips for start-ups? I draw my lessons from my start-up and I will share those with other start-ups. Research the field you want to serve adequately. Carry out your baseline studies and understand your field. Know the other players in the field and find a way to make your start-up stand out in terms of product offering. It’s your uniqueness that will give you an edge. Don’t wait until you have the perfect product for you to hit the market. Prototype early, test your prototype with potential customers and iterate. You learn a lot when your product is in the hands of customers and this allows you to work on early modifications before bringing out your final product. Have a target market and work closely with them. Most start-ups are not very clear on who their target market is and this creates ambiguity in building your solution. Work on knowing who your target customers are so that you build specifically for them. Build a pull of partnerships, these are key in giving you longevity. With the right partners, you can scale your start-up easily. Find those that complement your vision and work together to push your product or service. Build the right structures. This is key if you are looking to build your start-up to scale. You were an IGF Internet Society Ambassador in 2015, tell us about that. Internet Society invests in Next Generation of Internet leaders. Through its Next Generation Leaders (NGL) programme, Internet Society helps Internet professionals between the ages of 20 and 40 develop their leadership potential in technology, business, policy, and education. NGL participants gain a unique opportunity to advance their professional growth and build the experience and confidence they need to drive development in their own local communities and the larger Internet ecosystem. The Internet Governance Forum Ambassadorship Programme lies under the NGL curriculum and gives an opportunity for Internet professionals to attend the IGF and participate in the dialogue that shapes the Internet ecosystem. I applied and was accepted as a 2015 ambassador and the experience was enriching. Stand out topics for the 2015 IGF were Connecting the next billion, Net Neutrality and Zero Rating, topics that are relevant to the African continent. My interest as a member of civil society was on following and contributing to the discussions on connecting the next
Lillian Achom: Using technology to revolutionise report cards in Uganda
Say yes if you recall the days of paper report cards in primary and secondary school. It may not have been a big deal to some, but to Lillian Achom the inadequate procedures of schools cost her to enter university a year late. Information Systems was a new one for us. Yet there are even brilliant entrepreneurial ideas in the education sector. Lillian is one woman tapping into this is. Lillian is an Information Systems Professional that provides university information to students in and out of Uganda. Tell us about your startup. What societal challenges do you hope to address with it? Throughout my primary and high school, we used to be given hard-copy, class results to take to our parents. However, by end of the year two or even year one, there would be no records of all the previous results for comparisons with current results. As a result, it was difficult to rule out where my strengths and weaknesses were in the different subjects. When I joined Advanced Level, at the time for applying to join university, we were given information about the available universities courses, their entry requirements among others. I was seeing these for the first time so everything looked new to me. Besides, my performance in my subject combination at A level was way below the entry requirements I was seeing. The lack of prior knowledge of university entry requirements and poor choices I made affected my studies. I never got admitted in any university that year. However, I managed to join a tertiary institution one year later. What I experienced years back in my high school are what the majority of students are still experiencing today. Schools use manual systems to provide information about public universities to students. Students receive hard-copy performance results. Some students make changes and provide wrong results to their parents. Very few parents are able to keep track of the student’s results slips from previous years and monitor the child’s performance as the paper reports get misplaced. Some students or parents have to travel long distances to respective universities in order to access information on admissions to universities. After graduating with a Bachelor of Science in Computer Information System, I had the passion to startup something and put it out there for people. The above was what motivated me to focus on building an Information and Students Performance Evaluation Tool, GradeScore. What does GradeScore do? GradeScore is an online platform for evaluating high school students’ performance as they work towards joining university courses of their choice. It allows easy access to crucial information about all universities in one portal. Information such as minimum entry points for each course at university and subject requirements for each course at respective university. The platform is also aimed at providing an electronic version of students’ performance records. This is accessible privately by the student or his/her parent/guardian. Would you say you’re fulfilling your passion? Yes I am. To me, the input from users (teachers, students and parents) and the subscriptions are some of the indicators that there was indeed a gap and the product is much needed. How do you go about achieving your business goals? We involve the users, students, teachers and parents, who have greatly contributed to what the system is to-date. Also, we are in partnership with Education Secretariats who recommend our product to the schools. One of the challenges we have experienced in schools is where the teachers in charge of career guidance feel that the project will render them jobless. We managed to bring them on board when we explained that the system is for them to use. It actually simplifies the work guidance counsellors do, the existing manual system is tedious and time consuming. What has been the best moment of your career so far? When I got a scholarship to upgrade my Diploma in Information Technology to BSc Computer Information Systems at Africa University, Zimbabwe. You mentioned you volunteer. As a volunteer, what advice will you give other young women looking to start volunteering? Volunteering is not for people who place importance on financial gains. There are lots of passive benefits attached to it. It should not been seen or treated as if you are doing the organization a favor. Once you commit to volunteering your service somewhere, put in your whole because you just never know who is watching. What is your favourite life quote? This is one of them, “Keep away from people who try to belittle your dreams. Small people always do that, but the really great ones make you feel that you, too, can be great”. It’s from Mark Twain. Want to see women you know featured on SLA? Tell us what amazing things women are doing in your communities here.
10 East African songs that will get you hyped for your next big interview
No matter how many times you practice your introduction or write down the skills you’ll bring to the position, interviews can be the most stressful part of getting a new job. We all know the stakes are high for an interview – you can go from the bottom of the pile to the #1 candidate by presenting yourself well and telling a compelling a story. With so much riding on your success, you can’t go into the interview room full of jitters and unsure of yourself. The best way to make yourself stand out is to be confident and calm. Not sure how to do that? We’ve pulled together a list of 10 East African songs to help center yourself and find some inner peace before the big moment. 1. Habida – Superwoman As the title suggests, this song will get you into a ‘conquer the world’ mood. With its catchy beat and uplifting lyrics, it is just the kind of song you need to conquer an interview. 2. Octopizzo – Black star Straight from the chorus, it is clear that the song is telling the listener to believe in themselves. “Forever you will be, a shining star… You will always be, a black star…” Go forth black star and rock that interview. 3. Khaligraph Jones – Yego This song is about Julius Yego, the Kenyan javelin thrower who broke the African record twice and Kenya’s national record four times. Seeing as the song is based on a champion, it shouldn’t be hard to get into a winning spirit when listening to this song. 4. Juliani – Exponential potential The title says it all and so does the video. The video is set within the confines of a boardroom which seems appropriate given the lyrics of the song. This is just the song you need to get the energy to unleash your full potential. 5. STL – Dreamer Stella Mwangi (STL) uses this song to encourage all the dreamers to go out into the world and follow their dreams while recounting her own story. It will definitely get you in the mood to conquer your fears and ace the interview. 6. Wangechi feat Karun – Analogue dreamer Although on the surface, the song seems to be talking about following your dreams, the more profound message is about being courageous enough to be different and to be you in a world clogged with similarity. Just the dose of courage anyone needs before an interview. 7. Muthoni the Drummer Queen (MDQ) – Nai ni ya who? This song was written for the city of Nairobi and what it takes to make it. But the song’s universal message also applies to any other city in the world. At its core, the song emphasizes the importance of getting up and doing something to change your life. The track’s awesome beat will get you hyped in seconds. 8. Avril feat Rabbit King Kaka – Ninaweza ‘Ninaweza’ means ‘I can’ in English. The song stays away from metaphorical analogies and remains as simple as its title suggests. It is the only motivation you need to get hyped for your interview. The message is clear, ‘You can.’ 9. Vanessa Mdee – Hawajui With a colourful video, Mdee encourages her listeners to overcome any obstacles that come their way, including unfair judgement from people who have no idea who you are. 10. Jua Kali – Baba Yao The song begins with these words, “Hauezi niekea chini, me ni baba yao” “You can’t put me down, I am a champion” (English Translation). Side Note: The Direct translation of the phrase, ‘me ni baba yao’ is ‘I am their father’ which is a sheng colloquialism used to refer to oneself as the best or a champion among colleagues. Which of these are your favorites? Any ones we missed? What is your all time favorite song for getting pumped your big interviews?
Mildred Apenyo: Creating a safe space for women’s health
Mildred Apenyo set out to create a warm, supportive and safe space for women when she started FitcliqueAfrica. The women-only gym, the first of its kind in Uganda, offers a wide variety of classes including; aerobics, African yoga, dance, kickboxing, strength training and personal safety. The Kampala-based startup is focused on the overall wellness and safety of women rather than attainment of the elusive “ideal body.” By so doing, it aims to provide women with the tools that they need to empower themselves both physically and psychologically. Mildred wants women to be able to workout without harassment, discrimination or any restriction. Through FitcliqueAfrica, she hopes that women will be inspired to own their bodies and their spaces. I caught up with the fitness entrepreneur, who is also a writer and human rights activist, to talk about her experience and her unique venture. Tipping point Mildred didn’t start out in the fitness industry. After graduating from university with a degree in Mass Communication in 2012, she worked in advertising. Her office was located in Kamwokya, a neighborhood she calls the hub of street molestation. Having to navigate this environment daily caused her to experience anxiety. Running became her coping mechanism. “It helped me learn how to inhabit space,” said Mildred. “It made me feel like I owned the streets. It made me feel like I owned my body.” Mildred broke her leg and had to stop running, then decided to join a gym so that she could workout. Her gym experience was awful. The trainers did not pay attention to female clients unless they were in the aerobics classes. Mildred, who was interested in weightlifting, was dismissed by some of the instructors. The people who paid attention to her instead were lechery men. While working out one day, a man threw a dumbbell at her because she refused to give up the exercise equipment she was using. “I vowed never enter a mixed gym again,” she said. It was then that she decided she wanted to create a warm and supportive space for women. Two months after the idea solidified in her mind, the first draft of Uganda’s Anti-Pornography Bill was released. The media and the minister of ethics and integrity turned the narrative it into an anti-miniskirt campaign. As a result of this, there were many women who were undressed and violated on the streets. This enraged Mildred. “The only thing that presented itself to me was that nobody cared about the safety of women,” she said. “Not even the men who society says are the protectors.” This further fueled her desire to pursue her idea. She realized that she had to find a way to ensure that women become stronger and have more agency. “While rage will be the spark for an idea, the building of the idea depends largely on how you can begin to channel this energy to something practical, something that people will come to,” said Mildred. “That is how the space and the gym happened.” Building blocks Mildred’s plan was to start with a Facebook page where she would discuss body ownership and self-love. She wanted people to able to talk about bodies and women enjoying activities that are typically reserved for men in regular gyms. “I wanted it to be that kind of space online and offline,” said Mildred. She first had to come up with a name for this space. The naming process varies from one startup to the next. It takes anywhere from several hours to months. The key is to pick a strong name that adequately represents the ethos of your brand. As a copywriter, Mildred could have come up with a name utilizing the same process she used for her clients. However, she wanted it to be a community space, and as such sourced for name ideas from her friends on Facebook. Solomon King, one of her friends, suggested the name Fitclique256. “It got the most likes,” Mildred said. “I decided to call the space that.” In March 2014, the fitness movement officially began. Mildred decided to quit her job so as to fully focus on and dedicate herself to Fitclique. “I said to myself, ‘How can you be seated here writing copy about products that you don’t care about when women are out there being undressed on the streets?’” she said. “FitcliqueAfrica hit me in the soul and demanded to be started.” With two salaries saved from her job, she embarked on taking the open and safe online space offline in the form of a gym. The first order of business was securing gym equipment. Mildred, aware of her financial limitations, had to get innovative so as to do this. Having done her research, she knew that there were people who had bought exercise and fitness equipment in the hopes of working out but ended up not using them. She started a campaign where she traded training for equipment. People would be able to get a personal trainer to work with them for a certain duration at a reduced cost if they gave Fitclique their equipment. The concept excited people and they responded positively. There are also those who simply ended up donating their unused equipment. Mildred was able to significantly drive down costs using this strategy. The gym has grown since then and is now able to buy its own equipment with the money it makes. Then Mildred had to find a physical space for the gym. She approached a gym she had worked on a marketing campaign for while at her advertising job. They agreed to let her hold one class for an hour in their space. “It was a yoga class that was massively successful,” said Mildred. After a while, the owner pulled out of the agreement because the classes only had women. “He asked, ‘Why yoga? Why only women? Are you witches? and added ‘I don’t want this to happen anymore,’” she said. Mildred had to go back to the drawing board, a practice